Q: What do you get when you pair Google Assistant with the flexible design of the Samsung Z Flip4? A: A whole new way to take hands-free selfies, unlocking the possibilities of expression for everyone - including people with disabilities.

Google and Samsung partnered with i-D and Refinery29 to launch SelfieZine, a magazine celebrating self-expression — shot entirely hands-free.

We handed the camera to fashion editors, models-turned-activists, photographers, and a movement director, inviting them to push the boundaries of their craft, turning the set into a playground of creativity, building an inclusive experience in front of and behind the camera.

We brought the content to life in print, as a social-first series with i-D’s fashion DNA, and as a custom extension of “Faces Of Disability” — an empowering original series by Refinery29 that got a revamp.

2023 Cannes Lions - Shortlist

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